Rock N Realty LLC, doing business as Kentucky Land and Home ("we," "us," "our," or "Company"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with us through phone, email, or text message communications.

By using our website or submitting information to us, you consent to the data practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our services.

1. Information We Collect

We collect information that you provide directly to us, as well as information that is automatically collected when you use our services:

Personal Information You Provide:

Contact Information: Name, email address, phone number, mailing address
Property Information: Property addresses, property interests, buying/selling preferences, property search criteria
Form Submissions: Information submitted through contact forms, home valuation requests, consultation booking forms, inquiry forms, and other web forms
Communication Records: Records of your communications with us via phone, email, text message, or other channels
Transaction Information: Information related to real estate transactions you engage in with our assistance

Automatically Collected Information:

Device Information: IP address, browser type, operating system, device identifiers
Usage Data: Pages visited, time spent on pages, links clicked, referral sources
Location Data: General geographic location based on IP address
Cookies and Tracking Technologies: Data collected through cookies, web beacons, and similar technologies (see Section 7)

2. How We Use Your Information

We use the information we collect for the following purposes:

Real Estate Services: To provide real estate brokerage services, property listings, market analysis, home valuations, and transaction coordination
Follow-Up Communication: To respond to inquiries, schedule appointments, provide property information, and follow up on leads
Marketing and Promotional Communications: To send newsletters, property alerts, market updates, promotional offers, and other marketing materials via email, phone calls, and text messages
Transaction Coordination: To facilitate real estate transactions, coordinate with other parties, and maintain transaction records
Property Updates: To notify you of new listings, price changes, and properties matching your search criteria
Customer Support: To provide customer service, respond to questions, and resolve issues
Website Improvement: To analyze website usage, improve functionality, and enhance user experience
Legal Compliance: To comply with legal obligations, enforce our terms, and protect our rights

3. SMS and Phone Communications Disclosure

BY SUBMITTING YOUR CONTACT INFORMATION THROUGH ANY FORM ON OUR WEBSITE OR BY CONTACTING US DIRECTLY, YOU EXPRESSLY CONSENT TO RECEIVE:

Phone calls (including calls made using an automatic telephone dialing system or pre-recorded/artificial voice messages)
Text messages (SMS/MMS)
Emails

from Rock N Realty LLC DBA Kentucky Land and Home, our agents, affiliates, and authorized representatives regarding:

Real estate services and property information
Appointment scheduling and follow-up communications
Property listings and market updates
Marketing and promotional offers
Transaction-related communications

SMS Terms and Conditions:

We use SMS to confirm appointments, send reminders, and notify clients of schedule updates or important changes.
You can cancel the SMS service at any time. Just text STOP. After you send the SMS message "STOP" to us, we will send you an SMS message to confirm that you have been unsubscribed. After this, you will no longer receive SMS messages from us. If you want to join again, just sign up as you did the first time, and we will start sending SMS messages to you again.
If you are experiencing issues with the messaging program, you can reply with the keyword HELP for more assistance, or you can get help directly at lyndsey@kylandhome.com.
Carriers are not liable for delayed or undelivered messages.
Message and data rates may apply for any messages sent to you from us and to us from you. Message frequency may vary. If you have any questions about your text plan or data plan, it is best to contact your wireless provider.
If you have any questions regarding privacy, please read our privacy policy at kylandhome.com/privacy-policy.

Consent is not a condition of purchase. You are not required to consent to receiving text messages as a condition of purchasing any property or services.

Email unsubscribe: Every marketing email includes an unsubscribe link at the bottom.

Your consent to receive communications applies to the phone number and email address you provided, as well as any phone number or email address you subsequently provide to us. You can revoke your consent at any time using the opt-out methods described above.

4. Twilio Messaging Compliance and Third-Party Service Providers

SMS Service Provider: Our text messaging services are provided through third-party platforms, including but not limited to Twilio Inc. ("Twilio"). When you opt in to receive text messages from us, your phone number and related information may be processed and stored by Twilio in accordance with their privacy practices.

A2P 10DLC Compliance:

We comply with A2P (Application-to-Person) 10DLC messaging requirements established by mobile carriers and The Campaign Registry. This includes:

Registering our business and messaging campaigns with The Campaign Registry
Maintaining proper consent records for all SMS recipients
Honoring opt-out requests immediately
Adhering to message content and frequency guidelines
Complying with TCPA (Telephone Consumer Protection Act) regulations

Data Protection and Security:

No Sale of Phone Numbers: We do not sell, rent, or share your phone number with third parties for their marketing purposes.
Secure Storage: Your contact information is stored securely using industry-standard encryption and security measures.
Service Provider Access: Third-party service providers like Twilio have access to your phone number only to the extent necessary to deliver text messages on our behalf.
Right to Opt Out: You may opt out of receiving text messages at any time by replying STOP to any message. Opt-out requests are processed immediately.

Supported Carriers:

Our SMS services are available on major U.S. carriers including AT&T, T-Mobile, Verizon, Sprint, and others. Message delivery times may vary by carrier.

5. Data Sharing and Disclosure

We Do Not Sell Your Information

Rock N Realty LLC does not sell, rent, or trade your personal information to third parties for monetary consideration or other valuable consideration.

We May Share Information With:

Service Providers: Third-party vendors who perform services on our behalf, including SMS messaging platforms (Twilio), email service providers, CRM systems, website hosting, analytics providers, and payment processors. These service providers are contractually obligated to use your information only for the purposes of providing services to us.
Transaction Parties: Other parties involved in real estate transactions, such as buyers, sellers, agents, brokers, lenders, title companies, and attorneys, as necessary to complete transactions.
Lead Generation Partners: Real estate platforms such as Zillow, Realtor.com, and similar services where we advertise our listings. When you submit a lead through these platforms, your information is governed by their privacy policies as well as ours.
Legal and Regulatory Authorities: Government agencies, law enforcement, courts, or regulatory bodies when required by law, subpoena, court order, or to protect our rights, property, or safety.
Business Transfers: In connection with a merger, acquisition, reorganization, sale of assets, or bankruptcy, your information may be transferred to the acquiring entity.

6. Data Security

We implement reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include:

Encryption of data in transit using SSL/TLS protocols
Secure storage of sensitive information
Access controls limiting employee access to personal information
Regular security assessments and updates

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

7. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to:

Remember your preferences and settings
Understand how you use our website
Improve website functionality and user experience
Deliver targeted advertising and measure campaign effectiveness
Analyze website traffic and user behavior

Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies. However, disabling cookies may affect your ability to use certain features of our website.

8. Your Rights and Choices

You have the following rights regarding your personal information:

Access: Request access to the personal information we hold about you
Correction: Request correction of inaccurate or incomplete information
Deletion: Request deletion of your personal information, subject to legal retention requirements
Opt-Out of Communications: Unsubscribe from marketing emails, text messages, or phone calls at any time
Do Not Track: We currently do not respond to "Do Not Track" browser signals

To exercise any of these rights, please contact us using the information provided in Section 11.

9. Third-Party Websites and Services

Our website may contain links to third-party websites, including real estate listing platforms like Zillow, Realtor.com, and social media platforms. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party websites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately so we can delete the information.

11. Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Rock N Realty LLC DBA Kentucky Land and Home

115 N Hamilton St

Georgetown, KY 40324

Phone: (859) 351-6953

Email: lyndsey@kylandhome.com

12. Changes to This Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Changes will be effective immediately upon posting to our website. The "Last Updated" date at the top of this page indicates when the policy was last revised. Your continued use of our services after changes are posted constitutes your acceptance of the revised Privacy Policy. We encourage you to review this Privacy Policy periodically.

13. Regulatory Compliance

This Privacy Policy is designed to comply with applicable federal and state laws and regulations, including but not limited to:

TCPA (Telephone Consumer Protection Act): Governing telephone and text message communications
CAN-SPAM Act: Governing commercial email communications
CTIA Messaging Principles: Governing SMS marketing best practices
A2P 10DLC Requirements: Governing application-to-person text messaging
Kentucky Consumer Protection Laws: Applicable state privacy regulations

Privacy Policy